Posts by Scott Bolinger
We Paid for User Testing, Here’s How it Went
User testing is one of those things people always tell you to do, but you probably never do it. Testing is easy to put on the back burner as other more urgent issues pop up when building a website or product. It’s kind of expensive and time consuming, plus a lot of people don’t see…
Read MoreIntroducing WooCommerce Smart Checkout
This product is now available for purchase! Click here for pricing and more details. WooCommerce Smart Checkout is a mobile focused checkout experience for any WooCommerce store. You may have caught our last blog post about making WooCommerce checkout better, where we talked about how to improve your store conversions on mobile devices. Today we…
Read MoreLet’s Make WooCommerce Checkout Better
Most forms suck on mobile, especially checkout forms. No one likes to type on mobile, and filling out a form requires a lot of typing. The average checkout form has 10-15 required fields to fill out. First name, last name, phone number, address 1, city, state, country, zip, plus multiple credit card fields. Many forms…
Read MoreResponsive is Not Enough
We are big on apps here at AppPresser, but we also think a lot about the mobile web. Truth be told, we consider ourselves a mobile company, not just an app company. There are a lot of parallels between the apps we build, and mobile websites. The technology is similar between our apps and mobile…
Read MoreGet to Know Your Mobile Visitors with Google Analytics
Analytics help us make decisions that grow our company. With an analytics tool, we can look at page views, conversion rates, bounce rates, and more. We can see where our site is leaking visitors and conversions, and try to patch those leaks to increase our revenue. You are probably already doing this with a tool…
Read MoreAppPresser 2 is here!
After several months of development and testing, we are excited to release AppPresser 2! This is a complete overhaul of the way AppPresser works, and this release includes a lot of new features and updates to existing products. Here’s what you have to look forward to: New Features We announced a lot of features in…
Read More7 Product Business Fails and How to Avoid Them
I’ve been selling products online for over five years now, and I’ve made my fair share of mistakes. Product businesses have unique challenges, and if you aren’t aware of them it can hurt you as your business grows. Whether you are selling products now, or interested in what it’s like, I’m going to share some…
Read MoreHow to Find and Share Your Company’s Story
I was sitting around with my friends the other day, having dinner and drinks. As we were sitting there, I realized that almost all of the conversation was storytelling. It surprised me when I thought about it; it’s not like we were reciting novels, but sharing anecdotes about recent events in our lives. I would tell a story about a…
Read MoreAppPresser 2: what’s new and when it’s coming
AppPresser was released in January of 2014, and a little over 2 years later we are proud to announce a much improved new version. This is a major overhaul of most of our code, to allow for some great new functionality like offline mode. This release paves the way for doing things that were never…
Read MoreCustom App Spotlight: Wintersport
We just completed another custom app project that we are really excited about. Wintersport is a travel website that helps people in the Netherlands get weather and snow conditions for ski destinations around the world, as well as book travel. They list information about thousands of areas, with helpful filters so visitors can choose where…
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