Today we are excited to announce that a much requested feature is live: push notification segmenting. We are also raising our prices, more on that below.
Push Notification Segmenting
Segmenting allows your app users to choose what subjects they are interested in, so you can send them targeted notifications. This can drastically increase engagement, and decrease unsubscribers.
Segmenting works like this: let’s say you are a content publisher, and you write about sports, business, and music. Some of your subscribers will be interested in sports, but not in business or music, and vice versa. You can now create segments for each of these categories, then add them to a settings page in your app. Your app users will then be able to choose which notifications they would like to receive.
When you write an article about sports, you can send only to the sports segment. Same with music or business. You still have the option to send to all subscribers if you choose.
Segmenting is only available on our new Agency Plus plan, more on that below. To learn how segmenting works from a technical standpoint, check out our documentation.
We’ve been adding so many features to AppPresser that it’s become a lot more valuable to folks building apps. We haven’t raised our prices since we launched 3.5 years ago, and the system we have now is night and day different.
Here are some things we added since version 1:
- Free push notifications
- Visual cloud-based app builder
- Offline features
- WP-API Integration
- New extensions
- Too many things to list…
Because of all the value we’ve added, we decided to raise our prices accordingly.
Our prices will be increasing in a few days on Monday, April 17th.
If you purchase before that, you will be grandfathered into the current prices, including your yearly subscription. In other words, buy now if you want the current price.
If you are already an AppPresser customer, you will keep your current pricing and will not be charged anything extra.
Thanks to all of the customers who support our hard work, cheers!